Because your home may well be your
largest asset, selling it is probably one of the most important decisions you
will make in your life.
To better understand the home selling process,
a guide has been prepared from current industry insider reports. Through these tips, you will discover how to
protect and capitalize on your most important investment, reduce stress, be in
control of your situation, and make the most profit possible.
It’s Better With More Prospects
When you
maximize your home’s marketability, you will most likely attract more than one
prospective buyer. It is much better to have several buyers because they will
compete with each other; a single buyer will end up competing with you.
Keep Emotions in Check During
Negotiations
Let go of the
emotion you’ve invested in your home. Be
detached, using a business-like manner in your negotiations. You’ll definitely have an advantage over
those who get caught up emotionally in the situation.
Learn Why Your Buyer is Motivated
The better
you know your buyers, the better you can use the negotiation process to your
advantage. This allows you to control
the pace and duration of the process.
As a rule,
buyers are looking to purchase the best affordable property for the least
amount of money. Knowing what motivates
them enables you to negotiate more effectively.
For example, does your buyer need to move quickly. Armed with this information, you are in a
better position to bargain.
What the Buyer Can Really Pay
As soon as
possible, try to learn the amount of mortgage the buyer is qualified to carry
and how much his/her down payment is. If
their offer is low, ask their Realtor about the buyer’s ability to pay what
your home is worth.
When the Buyer Would Like to Close
Quite often,
when buyer would “like” to close is when they need to close. Knowledge of their deadlines for completing
negotiations can create a negotiation advantage for you.
Never Sign a Deal on Your Next Home
Until You Sell Your Current Home
Beware of
closing on your new home while you’re still making mortgage payments on the old
one or you might end up becoming a seller who is eager (even desperate) for the
first deal that comes along.
Deadlines Create a Serious
Disadvantage
Don’t try to
sell by a certain date. This adds
unnecessary pressure and is a serious disadvantage in negotiations.
A Low Offer – Don’t Take it Personally
Invariably
the initial offer is below what you and the buyer know he’ll pay for your
property. Don’t be upset, evaluate the
offer objectively. Ensure it spells out
the offering price, sufficient deposit, amount of down payment, mortgage
amount, a close date, and any special requirements. His can simply provide a starting point from
which you can negotiate.
Turn That Low Offer Around
You can
counter a low offer or even an offer that’s just under your asking price. This lets the buyer know that the first offer
isn’t seen as being a serious one. Now,
you’ll be negotiating only with buyers with serious offers.
Maybe the Buyer’s Not Qualified
If you feel
an offer is inadequate, now is the time to make sure the buyer is qualified to
carry the size of the mortgage the deal requires. Inquire how they arrived at their figure, and
suggest they compare your price to prices of homes for sale in your
neighborhood.
Ensure the Contract is Complete
To avoid
problems, ensure that all terms, costs, and responsibilities are spelled out in
the contract. It should include such
items as the date it was made, names of the parties involved, address of
property being sold, purchase price, where deposit monies will be held, date
for loan approval, date and place of closing, type of deed, including any
contingencies that remain to be settled and what personal property is included
(or not) in the sale.

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